“For more than a decade, Motionwear has been a generous and strategic partner to Boston Ballet. Their company is not only keenly aware of our student’s needs, but also hugely supportive of Boston Ballet’s position as a national institution. Motionwear’s contributions toward high-level professional training objectives and widespread community engagement indicate just how fully they have embraced the mission of this organization.”
-Mikko Nissinen, Artistic Director, Boston Ballet
Over 10 years ago the Boston Ballet School was struggling with their dress code. They were having issues getting the color selection they wanted, the fit they wanted, and most importantly they were struggling to get anything on time. It was at that point that they discovered Motionwear. The Boston Ballet School realized that Motionwear‘s broad selection of colors would enable them to have each level distinguished from the next, as well as bringing an added level of professionalism to the school through their uniforms. Boston Ballet School selected Motionwear as the uniform at that point, and through the years the relationship between Motionwear and the Boston Ballet has only grown. A couple years after their selection to switch over to Motionwear for their uniform, Motionwear made the step to become the official leotard of the Boston Ballet School. Recently Motionwear has began to have even more of a presence with the Boston Ballet. At the conclusion of their 2014-2015 season, Motionwear hosted a night at the ballet event for the retailers who have helped build the partnership over the years. The event included a wine and appetizer mixer with the staff of the Boston Ballet Schools and the Boston Ballet followed by their Thrill of Contact performance. During intermission we were invited down to the Benefactors Lounge to meet with Mikko Nissinen, the Artistic Director of Boston Ballet. It was an incredible experience to bring everyone in one room and celebrate the successes that we have had, and the future of success that lies ahead of us.
We look forward to seeing what other opportunities this partnership brings, as well as building this wonderful relationship with other schools across the United States.